Domains We Service
How We Help
Alder and Main provides end-to-end support to bring projects from vision to successful operation.
We guide owners through capital sourcing, connect them with aligned investors, and structure strong, data-driven investment opportunities.
From early feasibility and concept development to hotel openings and brand alignment, we help shape guest-focused experiences that stand out in the market.
enhance ongoing operations by identifying performance gaps and implementing practical systems that drive efficiency and long-term results.
About COJHO
COJHO operates as ALDER & MAIN’S exclusive food and beverage consultancy.
As owners' representatives, we are often tasked with optimizing a food and beverage portfolio at all levels. We’ve solved this through our exclusive partnership with COJHO, enabling us to deliver the highest level of performance and ROI through the seamless integration between these two entities.
COJHO is a food and beverage consultancy specializing in the lifestyle and luxury hospitality sectors, partnering with hotel owners, developers, and entrepreneurs to create, launch, optimize, and manage distinctive F&B concepts. The firm takes a true end-to-end approach, supporting projects from early feasibility, market analysis, business planning, financial modeling, and concept development through design, menu creation, pre-opening, staffing, training, and ongoing operations.
Its model bridges creative development and operational execution, combining guest experience, brand storytelling, culinary and spatial planning, financial oversight, and hands-on management. Whether developing a new concept, revitalizing an existing operation, or providing ongoing ownership and asset-management support, COJHO positions itself as an extension of the ownership team, helping turn compelling F&B ideas into strategically sound, operationally effective, and financially sustainable businesses built for longevity.
For more information, please visit the website here, or contact COJHO specifically by writing to either of our founders below:
Mitch Prensky, MBA
CO-FOUNDER,
CHIEF CULINARY OFFICER
267-934-8022
Jennie Yip
CO-FOUNDER,
CHIEF CREATIVE OFFICER
817-538-7419